Our story

About Capital24-7

Use this page as the hub for who we are, what we stand for, and how we help UK businesses compare SME funding and business finance options with more clarity.

£250M+
Arranged for UK businesses
2,800+
Businesses helped
6
Sectors we specialise in
2019
A good business shouldn't struggle to get a fair answer from a lender.

Capital24-7 started with one observation: most UK SMEs weren't being failed by the market — they were being failed by the process. Opaque fees, slow decisions, generic products, and advisers who disappeared once the paperwork was signed.

We built Capital24-7 to be the opposite — transparent, fast, specific to your business, and genuinely human.

Our founding story

We started with a simple frustration

Our founders had spent years on both sides of the lending industry — working with SMEs who needed capital and inside the finance sector trying to provide it. The gap between the two was striking.

Business owners with strong trading records, real needs, and clear plans were being declined, ignored, or strung along. The problem wasn't always creditworthiness. It was often timing — a bank that took six weeks to review what needed answering in six days. Or fit — a product designed for a different type of business. Or transparency — fees buried in the small print that only appeared after the agreement was signed.

Capital24-7 was built to solve those three problems. Fast decisions. The right product for the right business. And complete transparency about how we work and how we're paid — before you commit to anything.

We didn't set out to build a technology platform. We set out to build a team of people who actually understand business cash flow — and then give them the tools to move fast.

The founders, Capital24-7
  • 01
    Transparency first

    We tell you how we're paid before you tell us anything about your business.

  • 02
    Honest over easy

    If a product doesn't suit your business, we'll say so. We'd rather lose an enquiry than put you in the wrong facility.

  • 03
    Speed with care

    Fast because timing matters — not because we want to close the deal.

  • 04
    Relationships, not transactions

    Most of our clients come back. That only happens if the first experience was genuinely good.

The team

The people behind Capital24-7

Every enquiry is handled by an experienced adviser — not a chatbot, not a junior.

DK
Darren Katzer
CEO

Leads the business with a deep background in UK commercial finance and SME lending. Sets the strategic direction and maintains Capital24-7's relationships with its most senior lender partners.

LinkedIn
WD
Warren Diamond
COO

Oversees operations, compliance and the day-to-day running of the business. Warren ensures every client experience meets the standard Capital24-7 was built on — fast, clear and human.

LinkedIn
JH
Jenna Harris
Head of Lending

Manages Capital24-7's lender panel and structures complex facilities across all product types. Jenna's expertise spans construction, recruitment and invoice finance, and she's the team's go-to on deal structuring.

LinkedIn
SB
Stanley Berman
Senior Adviser

Works directly with clients across hospitality, logistics and ecommerce. Stanley is known for getting to the right answer quickly and explaining every option without jargon — clients regularly ask for him by name.

LinkedIn
JP
Justine Pearl
Senior Adviser

Specialises in care sector and construction finance, handling some of the team's most complex enquiries. Justine brings a calm, methodical approach and a track record of finding solutions where other brokers have drawn a blank.

LinkedIn

Team photos coming soon. Replace the initials placeholders with real headshots by adding an <img> tag inside each .mphoto div. Square crops work best — cards are 1:1 ratio.

Get started

Come and work with us

Check your options in under two minutes, or pick up the phone and speak to one of the team directly.

Apply Now Speak to us now